Shaping the future of the workplace with user-centric design in Viva Connections app by leveraging Copilot AI capabilities.
I'm Marcos Rezende, a Senior UX Designer with over 15 years of hands-on experience in User Experience, Product Analytics and Strategic Thinking. On my back, I carry stories, dreams, and inspirations that have shaped me into who I am.
My journey into UX design began at the tender age of 12, when I found myself reporting bugs in the MS-DOS operating system to programmers during my first part-time job. By 16, as a self-taught individual, I had already created my first website. That's how I discovered this was a craft, and I decided to pursue it.
Throughout my career, I have worn many hats, collaborating with teams from various countries and across a wide range of sectors, including SaaS, PaaS, and DSaaS. Driven by data and a passion for emerging tech, I excel at adapting swiftly to new challenges, making connections beyond the obvious for effective innovation.
For a more in-depth understanding of my qualifications, you can follow or connect with me on LinkedIn.
Selected work
Here is a sample of user-centric design initiatives I've worked on.
CASE STUDY
The COVID-19 Ontario Dashboard's purpose is to visually provide KPIs to meet the specific needs of residents, by correlating pandemic-related data with the new social rules required by the Canadian province.
CASE STUDY
Minha Vitória is a collaborative platform designed to enable the collective review and regulation of a Brazilian city with its dwellers for the next ten years.
CASE STUDY
Qlik Automation is a no-code interface that helps companies easily automate tasks and data workflows between Qlik Cloud and hundreds of SaaS apps.
CASE STUDY
I worked end-to-end on a user experience initiative for the public sector in Canada. While I cannot publish it due to a non-disclosure agreement, the lessons I learned and my high-level overview are well worth sharing.
CASE STUDY
Reaction is a game designed for elementary school students, using behavioral and cognitive studies to teach about conscious consumption in an interactive way.
CASE STUDY
How Ideation Sessions and Design Thinking Workshops helped T&D International identify user problems and generate potential solutions, allowing the expansion of law services for international trades into new countries.
UX Process
Focusing on figuring out the right problem to solve is the core of my UX process. I always aim to focus on a user-centric approach through iterative sprints to deliver solutions that address both user needs and business goals. With a knack for innovating within constraints, I seamlessly adapt the UX process when the user needs calls for it.
Skillset
I always strive to bring together the proper techniques and methods to achieve the best possible outcome by working collaboratively. Here is the spread of my core skills:
Experiments
This is a glimpse of my playground zone! Here I showcase some ideas, design experiments, and neat things I've created.
Endorsements
What people say about working with me.
"I worked with Marcos in Brazil, and together we were responsible for great and award-winning projects. He was always kind, patient, dedicated, and reliable through and through. I would certainly recommend him again in the future."
Lead UI Designer at
All Human
"Marcos Rezende is an amazing individual, who puts tremendous care and effort into producing extremely high-quality work. I would recommend him without reservation. If you have the chance to collaborate with him, take it!"
Co-founder & CEO at
Connected Canadians
"Marcos Rezende is an incredible UX designer. I was impressed with his ability to think outside the box and find innovative solutions to problems. His positive attitude and collaborative spirit would be a true asset for any position."
UX Manager at
LeapUX